Ravensburger, a German game company and market leader in Europe wanted to introduce something new and innovative at the fair "Nürnberger Spielwarenmesse 2012". They were interested in combining Augmented Reality technology with one of their classic puzzle games to create a completely new and exciting game experience
Bulmers is one of the leading premium bottled cider brands in the UK. For a campaign in May 2012, they wanted to embrace an original and innovative way to engage a younger target audience.
metaio together with gannaca brand communication & think tank had the challenge to promote virtually a new building in Zurich. The assignment, called Project Q, had the goal to introduce architecture to 30 highly positioned leaders worldwide in an exciting and innovative digital way.
Based on the success of the Augmented Reality Campaign, German TV station Prosieben again devised an interactive AR adventure. This time, the audience was sent on a journey to medieval times.
TV Movie, a german tv magazin, now commes up with an amazing decision guidance for its readers. In cooperation with metaio, TV Movie wanted to create a mobile application which is able to show trailers directly on the magazine.
As a leader in the development and manufacturing of technologies in the printing, communication and digital imaging industries, Brother recognized the value of Augmented Reality early on as an effective tool to engage and educate customers.